Our readers shape a very dynamic peer society and make up very strong opinion leaders in their own social groups. They are personalities extremely passionate about life, and its aesthetics in every aspect of their lives. They live and breathe product design, architecture, interiors and fashion but in the same time they pay attention to lifestyle, innovation, science, culture, art, etc. They are often leaders in these fields, looking to Hugs for inspiration and unrivalled coverage of all that is new in terms of parenting. They travel extensively both for business and pleasure and are definitely design enthusiasts. Reader statistics: 67/43 male/female – Median age 29 – Core readership 18-40 – University educated 90% Postgrad degree 33% – 76% live in city centers – 2/3 work in creative professions as architecture, interiors, fashion, graphic design and 1/3 in traditional professions as finance, law, information technology, medicine). It is therefore the quality of our readers that makes Hugs magazine proud of its accomplishments and our advertisers satisfied with their investment. To satisfy all our advertising partners’ necessities, there are currently different ways to advertise on Hugs Magazine. If you are interested in discussing your potential communication plan, please send us an e-mail at:  fivecommunication@gmail.com